THE PENINSULA HK

CAKE ILLUSTRATION 

As a means to effectively illustrate the many layers and components of their cakes and pastries to their clients, The Peninsula appealed to our illustration team to creatively do so. They had noticed the dilemma clients faced when deciphering the components and flavours of their pastries. Merely including a typed description didn’t transition effectively in the minds of their clients. As a point of difference and a clear characterisation of what to expect, we decided to illustrate the pastries for their online boutique, illustrating each layer or component when running the computer mouse of the illustration. This created both a clear an interactive way for their clients to get a …. of the pastries.

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